Brand is one of the mandatory parameters/elements for creating products in all languages on our website. Their use differs according to the input type.
The main aim is to assign brand information to each product. The brand you assign to your product is automatically copied to the beginning of product´s title online..
When uploading products, you may encounter an error Forbidden combination of category "" and brand "". This message means that the product of the selected brand cannot be offered in that category.
Combinations are not allowed to be sold based on MALL's internal business decisions. If you place a product in a category where it does not belong, or attempt to replace a brand with another brand that the system would allow, this is a violation of MALL's content terms and conditions and the product may be removed from the site.
If you receive the above error message when attempting to update an already uploaded product, you must delete the product and its variants from the system, the product cannot be offered.
For more information on protected brands, please contact your sales representative.
Database of established brands is constantly growing based on your needs.
Brands can be found either using API endpoint, more information below, or directly in the partner´s portal.
Searching for a tag in the API
A list of all tags is available via API calls GET ALL BRANDS.
The list of brands is identical for all countries.
Brand search in partner portal
Brands can be found in the Product tab – Brands. You can redirect to portal here.
To verify if your brand is already in our database, simply write name of brand into the given cell. The system compares the results and either will show the existing brand or will suggest creating a new one. How to create a new brand is described below.
If you cannot find your brand as shown above, you'll need to submit a request for a new brand, providing following information:
- Brand name
- Brand logo in format JPEG, PNG, GIF
- Short brand description
- Translation of short brand description (optional) – translation is not automatic
After saving the brand will occur in the brand requests list as shown below. Next submit the request.
Please send tags all at once, otherwise the tagging process may be significantly delayed.
After pressing "Send requests“You will be notified if you really want to send the request. In the case of multiple brands, continue loading by pressing the "Continue" and at the end click send request.
You can also watch our instructional video.
Inserting brand to products according to input type:
If you are uploading your products manually, brands are assigned in the "Basic" tab of "Structure" section. Instructions to manual input can be found here.
If the brand already exists, the system will offer the given brand name.
Heureka XML feed
With the Heureka feed, it is not necessary to check the above lists of established brands, as products with brand information are automatically copied to the MALL portal.
You can find brands in “Heureka feed” tab in your Partner portal by clicking on "Feed status" at the top of the page.
Brand results can be found in your feed on the right side of the page.
By clicking on the view icon, you will find a list of brands that have been assigned to products from your feed. All brands are found in the list, which can be filtered according to your choice.
For brands which were not automatically recognized by the system, it is necessary to send us data according to instructions in the section Brand Creation, see above. Brand Creation above.
MALL XML feed
If you have chosen the input via MALL XML feed, a
If the brand ID is either incorrect in your feed or the brand is not established in our system, an error message "UNKNOWN BRAND ID" will appear.
In case an error notification occurs, it is necessary to check the existence of the given brand in our database. If the brand is not created, please send us data according to instructions in the section Brand Creation, as mentioned above. Brand Creation above.
Within the attributes of "CREATE PRODUCT" call, the product brand is added using brand_id.
It must contain the brand ID under which the brand is established in our database. If you submit either a badly entered brand ID or a non-existent brand, you need to correct its format, or ask the person responsible for your API input to send us a request for a brand creation in our database.
If an error notification "UNKNOWN BRAND ID" appears, see above (the same as XML Feed).